The Laughing Cow launches new dairy range

The Laughing Cow has launched a new range of products exclusively available at Tesco. The three-product range, which includes Creamery Spread, Creamery Skyr, and Creamery Whipped, aims to offer variety to supermarkets within the dairy aisle.

The range was made with fresh cream and no additives to appeal to the growing consumer demand for simple ingredients and nutritional benefits. The brand aims to cater to shifting consumer priorities by offering a range that is a source of calcium and protein.

The Laughing Cow Creamery Spread is a spreadable cheese created for use in hot and cold meals, sauces, and cooking. It is available in a 150g format for an RRP of £2.25. The Creamery Skyr and Whipped are also available at the supermarket retailer for an RRP of £2.45 and £3, respectively.

Polly Rattue, brand lead at The Laughing Cow, said: “At The Laughing Cow, we’ve always believed that great-tasting cheese can bring a little joy to everyday life. Creamery represents one of our most significant launches in recent years, introducing an entirely new range that brings something fresh and distinctive to the dairy aisle.”

The launch aims to meet the rising demand for dairy products that can offer versatility as well as deliver on taste and nutrition.

With the Creamery range, The Laughing Cow is catering to shoppers who increasingly want the best of both worlds.

The launch of the Creamery range is a significant move for The Laughing Cow, as it expands the brand’s existing portfolio and offers something new and distinctive to the dairy aisle. As the demand for dairy products continues to rise, The Laughing Cow’s new range is well-positioned to meet the needs of consumers who are looking for versatile and nutritious products.

The brand’s new range is the result of its efforts to understand and respond to changing consumer preferences. The Laughing Cow’s Creamery range is a prime example of this commitment, offering a unique combination of taste, nutrition, and simplicity.